ORAD HI-TEC 928634

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24.08.08 21:10 #1 ORAD HI-TEC 928634

Orad`s mission is to realize the potential of proven and emerging electro-optical, video and real-time image processing technologies for TV broadcasting, virtual reality and sports events, enabling Orad to provide a one stop technology shop for all its customers.

    In these dynamic sectors and within a short period, Orad has become the standard bearer through its virtual sets, sports commentary & virtual advertising, the DVG hardware platform and other innovative products.

    Established in 1993, Orad draws on the proven track record of experts in their field of specialization.

Orad`s team operates at the vanguard of technology, harnessing powerful defense know-how to cutting edge commercial markets.

    Real-time video processing and pattern recognition algorithms, powerful hardware engines, sophisticated sensor technologies and innovative application generators are being used to deliver unique tools that make TV, sports and advertising more exciting, effective, compelling and riveting.

Orad won the 2000 Emmy award for "outstanding achievement in real time virtual imaging for live event television".  

Orad`s worldwide customer list includes the stars of the broadcasting and production markets. Orad`s award winning products receive frequent press coverage and are demonstrated at all major trade shows.

   Orad is a publicly held company, having been listed on the Frankfurt Stock Exchange in December 1999 (symbol:OHT).

   Orad has a worldwide sales and support network with offices in the US, Brazil, France, Germany, Poland, Spain, Serbia, UK, Israel, Hong-Kong and China.

"Ein Deutscher ist ein Mensch,der keine Lüge aussprechen kann, ohne sie selbst zu glauben"(Theodor W. Adorno)
24.08.08 21:18 #2 Olympisch nicht ohne ORAD

Kfar-Saba, Israel, August 19, 2008
CCTV Leverages Power and Versatility of Multiple Orad Graphics Systems to
Enhance Olympics Viewing Experience
KFAR-SABA, Israel — Aug. 19, 2008 — Hundreds of millions of viewers in China
are experiencing the drama and excitement of the 2008 Olympic Games in Beijing on
five CCTV stations relying on an array of HD broadcast graphics systems from Orad
Hi-Tech Systems.
China’s two most popular stations, CCTV1 and CCTV2, are relying on an Orad ProSet
HD virtual studio system tasked with integrating multiple live and file-based video
feeds. Based on Orad’s signature HDVG (high-definition video graphics) platform,
ProSet affords unmatched power and robustness to ensure that even the most
complex sets run reliably. CCTV has also deployed Orad’s 3DPlay, interfaced to the
official Beijing Olympic Broadcast (BOB) database, in conjunction with the company’s
3D controller and integrated with CCTV’s Sobey news system.
CCTV5, the dedicated Olympics channel, has taken full advantage of 3DPlay’s easily
customizable controller to suit its specific production needs, which include translation
of the operator interface into Chinese. Because 3DPlay also enables operators to
create graphic pages on-the-fly, fewer pages have had to be created in advance, and
relevant information has been broadcast more quickly. In addition, the CCTV 7 and
CCTV HD channels have also been dedicated for Olympics coverage and are relying
on Orad broadcast graphics.
Orad’s unique outdoor branding system (OBS) is being deployed by CCTV to place
3D virtual graphics on top of the station’s own headquarters building. To accomplish
this, the OBS uses a robotic remote-control camera situated on Beijing’s World Trade
Centre Tower 2 and linked via fiber to CCTV’s control room.
Finally, for live studio productions, CCTV is deploying Orad’s Maestro video wall
system, projecting on a 60-square foot Barco screen. The system is based on two
Orad HDVG rendering platforms feeding a combination of live and file-based graphics
and HD video directly to the screen.
“This is one of the most challenging and ambitious projects we’ve ever undertaken,”
said Avi Sharir, Orad president and CEO. “We take pride in this high profile
accomplishment that positions Orad at the forefront of the real-time graphics
For more information, visit www.orad.tv.
"Ein Deutscher ist ein Mensch,der keine Lüge aussprechen kann, ohne sie selbst zu glauben"(Theodor W. Adorno)
24.08.08 21:24 #3 Positives Ergebnis 2008

Orad Hi-Tec Systems Ltd. 

Results for the three months and six months ended June 30, 2008:

First six months Revenues up by 58%, net profits up by 344%

Orad Hi-Tec Systems Ltd. (Frankfurt - Prime Standard; Symbol: OHT), a leading developer, marketer and distributor of state-of-the-art, 3D real-time graphic solutions for the broadcasting markets, today announces its recorded results for the three months and six months ended June 30, 2008.

• Record revenues and profits with continued positive cash flow

. • Revenues increased by 58% to US$15.7 million in the first six months of 2008 compared to US$ 9.9 million. Revenues increased by 55% to US$8 million in the second quarter of 2008 compared to US$5.2 million in the second quarter of 2007.

• Net profits increased by 344% to US$2 millions in the first six months of 2008 compared to US$0.45 millions in the fist six months of 2007. Net profits increased by 250% to US$1.05millions in the second quarter of 2008 compared to US$0.3millions in the second quarter of 2007.

• Cash, cash equivalents and restricted cash increased to US$15.2million • Gross margin was 67% in the first six months of 2008 and remained constant at 69% in the second quarter of 2008. All territories contributed to the growth with a special drive from Asia and the Olympic games. Orad continues the successful penetration to the On-Air graphics market, with prestigious revenue from Finland, Czech, Brazil and China.

"We are proud to present the results for the second quarter of 2008”, said Avi Sharir President and CEO of Orad and continued:

“We continue to see the benefits of the company’s change in strategy, to secure growth in sales and booking of the On-Air graphics systems and better territory coverage. We take close care of our expenses in order to secure the fast grow of the company while securing our gross margins, profitability and cash flow”.

For further information: Orad   (www.orad.tv)    Ehud Ben-Yair, CFO ehudb@orad.tv Edicto

Investor Relations Dr. Sonke Knop, Frankfurt Germany + 49


"Ein Deutscher ist ein Mensch,der keine Lüge aussprechen kann, ohne sie selbst zu glauben"(Theodor W. Adorno)
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