"I have been asked by many people whether we have product distribution in Europe, or in South America or in Asia. Please know that it is our intention to eventually grow into a worldwide company. But as for right now, we have one main server and two redundant offsite back-up servers. Las Vegas is a perfect site for a data center as it is free from natural disasters (mainly just heat). And although our main data center is engined by a virtualized cloud-based Linux O/S Apache server, it directly distributes (tunnels) to the LFE™ FIVE boxes located at each of our customer's premises and/or to our "Cloud Kiosk" locations. So currently, we are mainly servicing an area in the U.S. Southwest with the epicenter in Las Vegas, Nevada. As we expand, we plan to locate additional servers within an acceptable physical and geographic range of each area served in order to be able to provide physical service within those areas our products are installed into. We have to be able to provide physical service (contracted with local certified installers) as well as call center operators for 24/7/365 customer service calls. And we would much rather work closely with local companies in each area instead of outsourcing to India (for example) as a call center.
Our business model is unique. Our product is robust and ultimately scalable. Our present goal is to prove our product and our business concept in order to make it the best on the market. We believe that we are currently two full years ahead of anyone else in our field. Soon, other companies will get a taste for what we are doing and will want to compete in our niche. So it is a definite race. We are first to market with our products and our growth strategy is to carefully choose each area that we are able to service and then expand the circumference of the service area from there. This takes a lot of manpower so it cannot be accomplished overnight. We are already looking at South America (possibly Buenos Aires) and also Shanghai, China. We will most likely open an office and data center in Germany or Switzerland if possible (many European countries, for some reason, do not make it easy for United States companies to move into. Hopefully that will change in the future.) LOL.
But when we do finally come to Europe, I am very much wanting to migrate our Apache server(s) to Nginx server(s) at that time. Nginx was developed by Igor Sysoev in Moscow. And maybe for that reason alone, I would like to have offices in Europe so to at least be close to the source of the Nginx developer; and I would like to meet Mr. Syssoev one day. He is a genius and a hero.
But I think that Europe will be a tough market. A lot of the residences are smaller than they are here in the United States, and I think that our products will have more privacy issues to address in order to provide the highest comfort level for the "picky" European customers. We would need someone that really understands the market there, and of course, I would want our primary customer-base to be Germans. The Chinese have a wonderful saying, "The best customer is a picky customer." A lot of our market research up until now has been done in the U.S. and Brazil. I would welcome the challenge of seeing how our products can be improved through the quality testing of them through the tough German customer standards. It would be incredible.
The way we approach business with our customers is different. We are not the traditional "black box sales" company that most of our competitors are now. They are still using 1980's technology and will probably not be around several years from now. If we can maintain this lead (two years in our estimation), we will win the industry and then the sky's the limit. We operate our business very simply. Our premise is that we are not at war with other companies but constantly looking for strategic alliances for wherever we go. Our core staff is 10 people and that is how many people (of the core group) we believe it will take to make our company great. Everything expands outward from there. When we arrive to a brand new LAMBDA TD SOFTWARE area, we first find strategic partners so we can support them and learn from them about the local area we are expanding into. We are definitely not trying to conquer the world, but looking to expand our network of partnerships. We have to control our growth because we do not have the deep capital of bigger, richer companies (so cash flow is almost always going to be our primary concern while growing). But all of this makes us stronger and we shall become even stronger because of it. LAMBDA TD SOFTWARE is a group of people that have set out on an exotic journey and we are committed only to striving to be a great company one day. I believe that it cannot be forced. And I also believe that it will happen." |
